This email address is being protected from spambots. You need JavaScript enabled to view it.
Does your organization make outbound calls to support your issue or invite people to an informational event? Here's a very, very wrong way to go about it...possibly the worst voice message ever.
But it's premature to shoot the messenger.
Please come to our fair city. Spend money at the shops—and some more with the cops.
A recent visit to downtown Grand Junction, Colorado felt like that. Mixed messages, brand dissonance...so, do they want me or not?
I'm not sure if this is a series of coincidences or a disturbing trend. But this week, I've had two "asks" for sizable charitable donations via email or Facebook. And I've had at least five sales people try to pitch me with a cold call via email. Really?
At a glance, this seems like a gimmicky marketing ploy. But is it?
Early last year Patagonia began a campaign that discouraged shoppers from spending on Cyber Monday and told them to "buy less."
When they're hiring, lots of companies spout "great benefits" and "positive work environment" to anyone who will listen. But they don't think about the type of person they want to attract. That's right. Attract. Shouldn't it be more like dating?
| 13 Mar 2024, 11:30AM - 01:00PM American Business Women's Association/KEEN Chapter: Empower Your Professional Brand—Next-Level LinkedIn Strategies |
| 22 Feb 2024, 11:00AM - 12:00PM American Bankers Association Wealth Mangement & Trust Conference:The Millennial Wealth Wave: How to Ride the Tide |
| 14 Dec 2023, 09:00AM - 10:00AM Greater Topeka Partnership Small Business Council—Networking 101 And Beyond |
| 01 Dec 2023, 09:30AM - 11:30PM Barton Community College Leadership Institute—It's a Brand You World |
| 25 Jul 2023, 11:00AM - 12:00PM MINK Midwest MD—Reel in the Stars: spotlight on marketing brilliance |
