Martha Bartlett Piland has written Culturing Creative, a guidebook for fostering the curiosity and creativity that solve everyday problems.

Creativity solves problems, engineers spaceships and builds brands. It makes everything go.

Many people think they're not creative. But being creative is really just being able to think differently. It’s looking at a problem in a new way and finding an unexpected solution.

Whether you’re an experienced “creative,” or someone who wants to develop more innovative thinking, this guidebook is designed to help you be a better problem solver, more strategic and—yes—creative.

Written and illustrated by Martha Bartlett Piland, the book contains:

• 6 rules of thumb
• methods for building creative muscles
• brainstorming/problem solving techniques
• idea incubating pages
• blank pages to practice

The book is edited by Alexandra Reilly and Margy Walter. It is available on Amazon here.